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Corporate Information Strategy and Management: The Challenges of Managing in a Network Economy, by Lynda M. Applegate, Robert D. Austin, F
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"Corporate Information Strategy and Management: The Challenges of Managing in the Internet Age", 6/E, is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. It is a paperback derivative product that contains the same text portion found in "Corporate Information Strategy and Management: Text and Cases", 6/e, but without the Harvard cases.
- Sales Rank: #11580599 in Books
- Published on: 2002-09
- Format: International Edition
- Original language: English
- Number of items: 1
- Dimensions: 8.98" h x .47" w x 6.97" l, 1.11 pounds
- Binding: Hardcover
- 307 pages
About the Author
Robert D. Austin is an associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management.
Warren McFarlan is the Albert H. Gordon Professor of Business Administration Harvard Business School.
Most helpful customer reviews
5 of 5 people found the following review helpful.
Useful for Business and Techie Folks Alike
By CG
Just read this book as part of an IT Policy course. Although this edition does not come with the cases, we downloaded cases from Harvard Business School directly.
The three authors are very well known, McFarlan having developed much of the theory in use in the field of IT policy management. The material is readily consumable, and it contains enough explanation of the technical jargon to satisfy even the most Luddite reader.
I found that the book did a very good job of outlining concerns in today's IT field: outsourcing, project management, security, and IT portfolio managment, as well as key business theory like Porter's five forces and McFarlan's strategic grid.
If you need to know about the theory of IT strategic management, this book is for you. If you need real-world examples, I recommend buying the hardcover version that includes the cases.
The only reason I do not award this book five stars is because the layout of the book is very 80s; the font is small and the overall look and feel is very dated.
0 of 0 people found the following review helpful.
Informative, easy to read
By Boston Bradstreet
This book is to the point and easy to read. It's small, but packed with useful information. Unlike the later editions which focus on IT structure and management, this edition is more project management, organizational behavioral focused.
0 of 0 people found the following review helpful.
Out of Date Book Still Being Sold
By MBA Candidate
This book was billed as the "paper back edition." This book is the 6th edition and the text is now in its 8th edition. There actually IS an 8th edition in paperback.
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